Zenith Media Works
With Zenith Media Works omni-channel media you only pay for real outcomes, which means your variable media spend is low risk, with high reward. We work holistically with brands' efforts across the marketing funnel, to capture quality customers and guide them over the finish line to conversion. Unlike traditional media buys which purchase on a CPM basis, we buy based on true performance.

Consider us your "always-on" ROAS solution.

CAPABILITIES

  • Omni-channel outcome acquisition
  • Programmatic display, video, and mobile conquesting
  • Cross-channel customer journey procurement
  • Lookalike modeling
  • Re-engagement

INSIGHTS

  • Omni-channel media planning and strategy
  • Audience curation including in-market and affinity segments
  • Performance analysis across tactic, app/site, ad unit, and creative assets

RESULTS

  • Access to premium inventory with outcome pricing
  • “Test small, scale wins” media buying approach
  • Lookalike efficiencies using 1st party customer activations
  • Acquisition at scale with a positive ROAS

Omni-channel

When we say omni-channel, we mean it...

Display + Video Mobile Search Social Native
  • Run a strategic, diversified media mix to reach quality customers at the most efficient pricing, bypassing traditional agency and direct-to-channel spend minimums
  • Access to unique blend of high intent placements for maximum impact
  • White labeled social and search ads to strategically build onto branded efforts
  • Re-engagement tactics (email & push notifications) to motivate dormant users before and after lapse, generating more value for your business by retaining existing customers and increasing the money they spend

Real Connections

Real Connections, Real Conversions

Whether we are running media in addition to your brand efforts or stand-alone, our customers are incremental.

  • Unique audience access to curate precise acquisition (e.g., look-a-like, retargeting), retention, and re-engagement segments
  • Sophisticated targeting practices that don't dip into your bottomline
  • Contextual targeting to reach niche audiences with intent
  • Brand protection; to avoid media waste, poor ad quality, and fraud
    • Dedicated compliance review of all verified traffic sources
    • Transparency
    • SKAdNetwork & Privacy-Ready

AI Powered

AI powered; we work smarter, not harder...

Zenith media Works's proprietary Customer Acquisition Platform powers our omni-channel media planning, strategies, tracking/measurement, and optimizations to fuel your bottomline.

  • Market research, using internal data and external investigation, to understand your brand's customers, competitive landscape, and path to conversion
  • Access to two decades of interest and shopping data for precise customer targeting
  • Media mix modeling, to determine the right channel mix and investment allocation to achieve maximum ROAS
  • Ongoing review of lead quality, driving better customer acquisition to contribute to your business's bottom line and longevity
  • Managed measurement, avoiding typical barriers to entry such as technology integration lifts, for simplified and accurate outcome analysis
  • Daily performance review and optimization across tactic, app/site, ad unit, and creative assets